The SuperJob.ru portal is an absolute leader of the Russian online recruiting market. Close to 10,000 new resume are daily added to the database of the site, as well as over 2,500 vacancies. Annually over a million people find employment thanks to SuperJob.ru and over 50,000 employers select the desired personnel. The main activities of SuperJob.ru are aimed at providing information to employers and employees. Publication of vacancies in leading Russian and foreign companies, access to the resume database of Russian and CIS specialists, wage reviews, marketing and sociological research comprise only a part of services rendered by the site.
Values of the Brand
Since the first days of existence SuperJob.ru cared for information supplied to the client, whether a vacancy or the resume of a job-seeker. All announcements placed on the site are obligatorily and thoroughly verified. All clients enjoy access to professional assistance and consultations of experts. A major aspect of SuperJob.ru strategic development is a permanent improvement of the quality of rendered services and access to them. Employers looking for personnel are offered a set of the following commercial services:
- Placement of vacancies on SuperJob.ru
- Mailing of information about vacancies to the selected base of candidates
- Subscription to new resume placed on the site in the past 24 hours
- Operating with resume database.
The service for job-seekers offers the following possibilities:
- Placement of resume on the site
- Search for vacancies in the open database
- Subscription to Urgent Vacancies on SuperJob
- Wage calculator – estimates possible wages according to the level of education, work record and skills.
Innovations & Promotion
SuperJob.ru is permanently developing and offering to the clients new possibilities and services. A new guideline successfully mastered by the portal comprises marketing research, opinion polls and wage reviews held by the SuperJob research center.
SuperJob.ru advocates the ‘Work Shall Satisfy!’ slogan and actively uses it in its advertising campaigns.
Economy & Finance
Experts estimated the Russian market of Internet employment services at $60 million in 2007. The market of Internet employment services annually doubled for several years. The sites that offer services to employers and employees operate by two guidelines – information and advertising:
- The information (service) business model calls for the provision by the site of a set of commercial services to employers (technical support, consultations about the most efficient compilation of vacancy announcements, assistance in the search for the desired resume in the database of the site, etc.).
- The advertising business model calls for placing vacancy announcements and resume on the site as a free news board and the placement of commercial information in the form of advertising banners.
The SuperJob.ru portal operates mostly by the information business model. Internet will never become a panacea for all recruiting problems, however, we can state already today that the world web has developed into a most efficient instrument for experts searching for personnel of any level. In the near future the market of Internet recruitment in Russia will grow not only in quantity, but also in quality. To meet the demands of the modern Internet recruitment market it is necessary, first and foremost, to provide reliable information to employers and human resource agencies and impeccable services to the clients. Therefore, the two components are priority guidelines for SuperJob.ru resource.
Achievements & Prospects
The SuperJob.ru site began operating in 2000. Since 2002 SuperJob.ru has been permanently occupying the leading positions in all rating and search engines. At present over 2 million people monthly visit SuperJob.ru.
In 2003 SuperJob.ru was the first to render commercial services to employers by placing vacancy announcements and providing commercial access to the resume database of the site.
Since 2003 SuperJob.ru has been actively developing the program of support to state enterprises and organizations operating in the sphere of education, health care, social development and emergency situations (the rescue service, police, firefighters, etc.). The organizations are entitled to a free use of the services of the site.
In 2004 SuperJob.ru won acclaim at the state level as well. Joint employment programs were launched with the Russian Federal Tax Service, the Transport Ministry, and the Economic Development and Trade Ministry of the Russian Federation.
In January 2005 the SuperJob research center was launched. Unique methods of its experts allow to quickly carry out various social and marketing research and wage reviews of any scope. In 2005 the professionalism of SuperJob.ru portal won recognition and appraisal of independent experts. In September 2005 SuperJob.ru enjoyed the Superbrand–2005 status in the sphere of inter-corporate relations.
In May 2006 SuperJob.ru expanded to Ukraine, registered the SuperJob.ua trademark, and opened an office in Kiev. In June 2006 the Superbrand Company, the official representative of Superbrands International (UK), informed the press service of the SuperJob personnel portal, the owner of the SuperJob trademark (sites SuperJob.ru, SuperJob.ua), that SuperJob trademark was awarded the Superbrand–2006 status in the Consumer Market Superbrands (b2c) nomination and in the Inter-Corporate and Corporate Business Superbrands (b2b) nomination. In February 2007 SuperJob continued to promote advanced personnel recruitment technologies in former Soviet republics and opened a mission in Uzbekistan.
In April 2007 the SuperJob portal launched a new section called SuperJob Community to allow site visitors exchange experience and obtain new knowledge by communicating in the professional environment.
Clientage of the SuperJob Portal
- The government
- First-rate plant facilities
- Trade companies
- Banks and commercial credit companies
- International corporations
- Representative office of international companies
- Insurance, building and legal companies
- Service and show business companies
- Advertising and consulting agencies
- Mass media
- Employment agencies
- Investment companies
- Medical institutions
- Companies of the pharmaceutical industry
- Educational social institutions
Things you did not know about SuperJob
A kilo of caviar contains over one million eggs, while the SuperJob.ru database contains over a million of selected resume.
The SuperJob.ru portal placed the President of the Russian Federation vacancy.